About
The Plum Island Museum of Lost Toys & Curiosities aims to raise awareness about marine pollution and the environmental impact of single-use plastics and other forms of non-sustainable consumption.
The Museum is a living installation fed by the incoming-tide. Legos, Happy Meal Toys, plastic soldiers, fishing lures, and matchbox cars serve as a reminder that all the plastic we consume still exists somewhere.
During this internship, we developed a comprehensive set of branding materials for the museum, completely overhauling the previous logomark and brand identity with assets that are more cohesive and visually aligned with the museum’s mission and aesthetic.
The Plum Island Museum of Lost Toys & Curiosities aims to raise awareness about marine pollution and the environmental impact of single-use plastics and other forms of non-sustainable consumption.
The Museum is a living installation fed by the incoming-tide. Legos, Happy Meal Toys, plastic soldiers, fishing lures, and matchbox cars serve as a reminder that all the plastic we consume still exists somewhere.
During this internship, we developed a comprehensive set of branding materials for the museum, completely overhauling the previous logomark and brand identity with assets that are more cohesive and visually aligned with the museum’s mission and aesthetic.
